How many promotional emails did you get in your inbox today? How many Facebook ads did you scroll past, and how many page updates did you ignore? The answer, as all too many marketers know, is a lot. With adblocker software use increasing, even on mobile devices, digital ads return fewer and fewer potential leads. In the United States, the primary use of ad blocking software is...
#Adblock campaign case study catalog catalog in-home catalog mail date catalog mailing catalog mailing strategy catalog prospecting catalog version circulation plan co-op customer acquisition customer metrics data digital acquisition direct mail direct mail costs email Holdout incremental sales Key Codes Marketing Marketing Mail Match Matchback measure Merge-Purge merge/purge metrics new customer Postage postage rates print prospect prospect catalog retarget retention RFM segment Segmentation strategy test triggered postcard USPS
- Surya releases latest catalog with full scope of offerings http://t.co/revNtq9eA5 1 month ago
- 'Mailboxes crowded': How DTC brand Parachute is looking to stand out with 'whimsical ... - Digid - http://t.co/zgZHHK3y2r #GoogleAlerts 2 months ago
- What happened to Nordstrom Rack? http://t.co/RN3wIdJLUY via @RetailDive 3 months ago
- Kelly Waters Launches Wedding Party Gift Catalog http://t.co/PGPA5B3u6J 3 months ago