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HGM Catalog ConsultingHGM Catalog Consulting
  • Home
  • About
    • About HGM Catalog Consulting
  • Services
    • Catalog Strategy
    • Circulation Planning
    • Custom Marketing Solutions
  • Marketing Tools
    • Catalog Breakeven Calculator
  • Testimonials
  • Blog
  • Contact Us
USPS 2021 Postage Rates

USPS 2021 Postage Rates

Oct 13, 2020

The US Postal Service filed notice with the PRC last Friday to increase postage rates effective January 24, 2021. Although the overall proposed postage rate increase for Marketing Mail is 1.51%, the increase varies by classification, with Parcels taking the biggest hit: Product% ChangeLetters0.771%Flats3.553%Parcels16.791%High density / saturation letters2.373%High density / saturation flats and parcels0.989%Carrier route3.529%Every Door Direct Mail0.524%Overall increase1.509% Postage for the Letters classification will...

Marketing Mail Postage Rates 2020

Marketing Mail Postage Rates 2020

Dec 18, 2019

The postage rates for Marketing Mail, Periodicals, and other products will increase on January 26, 2020. Catalogs and direct mail postcards are typically mailed in the Marketing Mail class. Below is a PDF that summarizes the key changes to the USPS rates among the various mail classes. There are 5 pages in USPS document. Mouse over the text in the blue banner at the bottom...

Catalog News! Proposed 2019 USPS Marketing Mail Promotions

Catalog News! Proposed 2019 USPS Marketing Mail Promotions

Nov 8, 2018

Planning your 2019 catalog circulation plan and creative?  Make sure you check out the following promotions. The USPS filed its 2019 Mailing Promotions with the Postal Regulatory Commission (PRC) on October 10, 2018 and is awaiting approval. We do not expect any major issues with the approval as many of the promotions have been offered for several years in a row. Tactile, Sensory and Interactive...

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  • Ikea to Discontinue its Print Catalog  http://t.co/WHL1ju0riR 
  • 1 month ago
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Recent posts:

  • USPS 2021 Postage Rates
  • What Response Rate Do I Need to Break Even?
  • How to Calculate Breakeven on Direct Mail Campaigns
  • 6 Tips for Lowering Your Direct Mail Costs
  • Marketing Mail Postage Rates 2020
  • Make Direct Mail Your New BFF

Client Catalog Portfolio

Catalog Consulting: Vitabath
Catalog Consulting: Vintrust
Catalog Consulting: Raider Image
Catalog Consulting: Mrs John L Strong
Our Custom Marketing Solutions Client: Olive Press
Our Circulation Management Client: McNichols
Our Catalog Data Analytics Client: Gymnastic Solutions
Our Data Hygiene and Merge/Purge Services Client: Golfsmith
Our Direct Mail Client: Gallery Leather
Our Catalog Strategy Client: Designs For Dance
Catalog Consulting: Creative Communications
Our Catalog Marketing Client: Dancewear Solutions
Our Catalog Marketing Consulting Client: Cotopaxi
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Our Catalog Planning Client: Carushka

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  • Located in Austin, Texas
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