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HGM Catalog ConsultingHGM Catalog Consulting
  • Home
  • About
    • About HGM Catalog Consulting
  • Services
    • Catalog Strategy
    • Circulation Planning
    • Custom Marketing Solutions
  • Marketing Tools
    • Catalog Breakeven Calculator
  • Testimonials
  • Blog
  • Contact Us
6 Tips for Lowering Your Direct Mail Costs

6 Tips for Lowering Your Direct Mail Costs

Jan 29, 2020

The direct mail industry has faced massive postage rate increases over the years and many digital brands that are new to direct mail don’t realize that postage often exceeds the print costs, especially if they’re mailing postcards, trifolds, or catalogs with small page counts. As a direct mail consultant, I help clients plan and execute their direct mail campaigns. Part of the strategic circulation planning...

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Recent Tweets

  • Ikea to Discontinue its Print Catalog  http://t.co/WHL1ju0riR 
  • 1 month ago
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Recent posts:

  • USPS 2021 Postage Rates
  • What Response Rate Do I Need to Break Even?
  • How to Calculate Breakeven on Direct Mail Campaigns
  • 6 Tips for Lowering Your Direct Mail Costs
  • Marketing Mail Postage Rates 2020
  • Make Direct Mail Your New BFF

Client Catalog Portfolio

Catalog Consulting: Vitabath
Catalog Consulting: Vintrust
Catalog Consulting: Raider Image
Catalog Consulting: Mrs John L Strong
Our Custom Marketing Solutions Client: Olive Press
Our Circulation Management Client: McNichols
Our Catalog Data Analytics Client: Gymnastic Solutions
Our Data Hygiene and Merge/Purge Services Client: Golfsmith
Our Direct Mail Client: Gallery Leather
Our Catalog Strategy Client: Designs For Dance
Catalog Consulting: Creative Communications
Our Catalog Marketing Client: Dancewear Solutions
Our Catalog Marketing Consulting Client: Cotopaxi
Our Catalog Data Analytics Client: Claire Burke
Our Catalog Planning Client: Carushka

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  • HGM Catalog Consulting, a division of Hansel Group Marketing Inc.
  • Located in Austin, Texas
  • (512) 288-2742
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