
Making the Marriage of E-Commerce and Direct Mail a Profitable One
Take a scroll on your Facebook or Instagram feed and you'll be surprised at the number of Shopify stores that tout themselves as e-commerce retailers. Selling everything from drop-shipped T-shirts sourced on AliBaba, to hats, pop-cultural tchotchkes and even sweaters with a pouch to hold your cat, the age of digital has given way to the age of e-commerce. So maybe you're already well-versed in the world...