A recent study conducted by the e-tailing group on behalf of Local Corporation (an online media company) offers some insight into the role of mobile devices in the purchase-decision process. The study's findings showed 60% of consumers researched products or services several times a month using a mobile device. In addition, 1 in 4 shoppers purchased a product/service at least 6 times in the past...
Nordstrom has jumped on the free shipping bandwagon. Like Zappo's, Nordstrom now offers free shipping and returns every day and there is no minimum order. Free shipping is valid for selected merchandise purchased online or through the catalog. Here is a copy of the email creative that arrived in my inbox this morning. Introducing Free Shipping & Returns: No Minimum, Every Day!
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